August 25, 2014

First GT Radial Performance Centre Launched In Colombia

Tecniruedas Colombia S.A., the official distributor for GT Radial tires in Colombia has launched its first GT Radial Performance Centre (GTPC) in Bogota, Colombia on 26th July, 2014.

The GT Radial Performance Centre has met the brand’s high standards of customer care and quality of service for supply and fitment of a comprehensive range of quality tires for all types of cars, 4x4s and vans.

GT Radial Performance Centre (GTPC) is a retail program deployed in key markets in international markets for GT Radial. The purpose of creating a Performance Centre is to ensure continuous engagement with consumers, and providing the highest standard of service and quality. Today, with the engagement of consumers done through various channels such as websites, social media and events, GT Radial continues to provide consumers with the information and knowledge needed to make the right purchase and choice of tires for their needs.

GTPC was started in 2011 and they has been deployed in UK, Brazil, Chile, Malaysia, New Zealand, Singapore, Uruguay and Colombia today.

About GT Radial
GT Radial is a high-quality, fast-growing global tire brand being sold through an extensive sales and marketing network in more than 130 countries worldwide. With more than 60 years of heritage, GT Radial tires are supported by cutting-edge research and development capabilities, modern manufacturing facilities which consistently produce the high quality products that consumers expect.

GT Radial is committed to maintaining the highest standard of quality control and has obtained ISO/TS16949:2002 accreditation at all eight of its manufacturing plants, the international standard for quality manufacturing. In addition, all plants have obtained Environmental Management System accreditation. This commitment to quality has led GT Radial to receive multiple quality supplier awards from top companies such as General Motors, and millions of satisfied customers around the world. GT Radial has R&D Centres in Germany, US, China, the UK, and Indonesia, which provide product development and evaluation capacity support to the extensive GT Radial development and sales network.